Welcome to the A to Z Challenge! As you can see, this site is brand new. I’m experimenting, and I thought what better time to experiment than when a bunch of other online friends are doing the A to Z Challenge for April?
And I have a theme this year! Personal Branding.
I have a couple friends who got laid off, and we’ve been brainstorming for their career search. As we started talking about branding anyway, I figured no time like the present, and I’d have a conversation throughout the month on it.
What is Personal Branding?
It helps to start with what a brand IS, which we’ll cover on Monday for the Letter “B.” For our purposes right now, in talking about why this theme, I will say this:
Our personal brand can be a way we can reclaim our personal power about who we are as a job candidate. It’s a way we can shift our thinking to that of a job consumer (“what job can I get?”) to a candidate with something to offer (“where do I want to use my skills and experience, and what do i want to do?”).
Over the month, I’ll share some of my favorite resources, and invite you to have a conversation with me about what branding is and what it means to you.
And I hope, through this experience, we’ll have some fun!
Welcome. I’m glad you’re here.